Financial well-being for vulnerable women

Brisbane, Australia
NOW: $21,902
GOAL: $30,000
$21,902 of $30,000 pledged
163 backers

Financial well-being for vulnerable women

About This Project

What is The Mindful Wealth Movement?

Financial wellbeing is an important element of total wellness. If we do not have a good relationship with, or control over our finances then it has the potential to impact our health, relationships, stress levels, sense of purpose and all other areas of our lives.

Our campaign aims to increase the financial capability and wellbeing of vulnerable Australian women. Some women are more vulnerable to financial shocks than others, particularly those who have experienced relationship breakdown, who are single parents or who are not in full-time employment.

The mindful wealth movement is a uniquely feminine financial literacy program that incorporates traditional financial planning concepts with mindfulness, personal development, behavioural change and life skills to build positive money beliefs and behaviours.

With your help we will be able to run more workshops and programs with established additional charity partners in South East Queensland and support vulnerable women to build their financial capability.


Who is founder, Lea Schodel?


Lea Schodel is the founder of The mindful wealth movement. As a financial planner, yoga teacher and writer, Lea’s passion lies in financial wellbeing and teaching women about money in a more holistic and creative way.

Lea was named 2016 Money Management’s Young Achiever of the Year and finalist in the AFA / TAL Female Excellence in Advice and Independent Financial Adviser (IFA) Innovator of the Year. She’s been featured in many publications including ELLE Magazine, The Sydney Morning Herald, Entrepreneur Magazine and The Age, and is a contributor to Wanderlust, OM Times, Yoganomous, Financy, YogiTimes, and Happy Well Magazines.

At Wellthy, the social enterprise behind The mindful wealth movement, Lea works with business partner, Alison Gray, and a wonderful support team who believe in our mission of empowering women’s financial education and go above and beyond to help us to bring our vision to life!


Why should you support THE MINDFUL WEALTH MOVEMENT campaign?

  • Help empower another woman - for life! The lack of financial well-being experienced by women has far reaching and long-term impacts. If we reach the tipping point, we estimate 150+ women (including those impacted by family violence or relationship breakdown) in the Logan and Brisbane areas will be empowered towards greater financial and personal well-being.


  • Lead the way to financial wellness. Join the movement towards financial well-being. Gift a scholarship to another woman or join a collective conversation around money to help build confidence and healthy financial habits and behaviours. Or take advantage of our special crowdfunding price to use our online course to support your own journey to mindful wealth.


  • Help us make our abundance affirmation cards available to the world. This new inspirational deck of cards is a perfect gift to create empowering changes in money mindset. This product will only be produced if our tipping point is reached!

Abundance Affirmation Cards by The mindful wealth movementClick here for more details about these cards


Additionally, for every $250 dollars pledged above the tipping point we will offer an additional scholarship to our online program. We want every woman to have the opportunity to develop her financial capability and take charge of her relationship with money. It can truly be life-changing.


By supporting our campaign, you can be sure that you are giving a gift not just to yourself but also to other women in need.


Project partners / supporters

The team at The mindful wealth movement is truly grateful for the support of these organisations - we could not have made it this far without them:


Use Of Funds

$16,000 Tipping Point Goal

$10K - financial capability workshops for disadvantaged and vulnerable women

We will run a series of workshops with south east Queensland community organisations as part of women’s support programs or within safe houses. Each financial capability program has been budgeted at $1650. The funds will pay for management, coordination and delivery of the workshops, as well as crowdfunding fees, preparation expenses (eg printed materials, venue hire), and evaluation to inform future expansion of the program.


$6K - education scholarships x 30

The balance of the tipping point funds will be used to grant a scholarship to complete our 6-week online course to 30 women who attend the Logan Women's Financial Wellness Expo on 25th May 2017 (provided we reach our tipping point). Funds will also be used for the initial production of the Abundance Affirmation Card Sets.


$30,000 Stretch Goal

For every $250 above the tipping point, we will offer an extra scholarship to our online program. [Note: over and above any scholarships purchased as rewards]

Funds not required to support and administer these scholarships, or for affirmation card production costs, will be dedicated to marketing and spreading our financial self-care message far and wide!

If we reach our ultimate goal of $30,000, we will run an awareness campaign about the problem of financial abuse, which is estimated to impact 2 million Australian women.

80-90% of women seeking support from domestic violence services have experienced this serious form of abuse, where money is used in a damaging way to exercise control or harm.


Our Vision for the Future

We dream of a future where women are less financially stressed, more financially capable and have a better overall relationship with money.

Together with your support The Mindful Wealth Movement can positively impact the lives of more vulnerable women, and make “financial wellness” part of EVERY woman's life !



We are grateful for your support in empowering women towards financial well-being!


Share Your Money Stories - and help break the taboo

Abundance Affirmation Cards for wealth and prosperity

Want further information about other rewards? Contact us on



$5 or more

All Support Appreciated!
A shout-out on social media with our heartfelt gratitude and thanks, and the joy of helping to empower an Australian woman on her journey to a life of abundance.
6 of 1000

$15 or more

Spread the Word
Rewards above, plus a mindful wealth affirmation magnet for your fridge and a personal thank you note from our team. + informative brief report: '26 Facts about Australian women & money that may surprise you.' It may even SHOCK you!
16 of 1000

$25 or more

Duo of HER Oils body mist
The HER brand (Hope Empowerment & Respect) essential oil body mist sprays are produced by and financially support our partner, Logan Women's Health & Wellbeing Centre. Keep them for yourself or give them as a beautiful gift to a friend. 2 x 60ml bottles. Price includes postage within Australia. International delivery is not available.
34 of 200

$30 or more

EARLY BIRD Abundance Affirmation Cards
Get in quick! Super special for the first 30 buyers of our BRAND NEW abundance affirmation cards. Limited quantity available. See more details below.
30 of 30

$39 or more

Abundance Affirmation Cards
Be inspired! Receive a card deck of 52 inspirational prosperity and abundance affirmation cards, with practical tips to improve your everyday finances. Includes postage within Australia. International delivery may incur an extra charge.
11 of 50

$40 or more

Break the Taboo & Promote Your Business or Cause
Help us break the taboo around talking about money! After you pledge your donation, we'll send you a quick and simple Q&A about your early memories of money, best financial advice you've received etc. We'll share your #moneystories via our blog and as part of a social media awareness campaign + we'll link to your business website or favourite charity to share the love.
9 of 365

$49 or more

Abundance Affirmation Cards
Missed out on our early bird specials above? You can still buy our abundance affirmation cards and support vulnerable women towards greater financial well-being.
15 of 1000

$85 or more

Abundance Affirmation Cards - 2 packs
2 decks of 52 abundance affirmation cards. Keep one pack and use the other to give the gift of prosperity and abundance to someone else! Includes postage within Australia. International delivery may incur an extra charge.
3 of 200

$100 or more

Gift a Scholarship
Gift a scholarship to our online course 'Journey to Mindful Wealth,' including personalised online support and bonus webinars. You can choose who the scholarship goes to, or we'll offer it to a deserving woman via our community organisation partners. **Special crowdfunding price not to be repeated! + Be listed on our website as a supporter of women's financial wellbeing.
30 of 1000

$150 or more

Online Course - SPECIAL PRICE!!!
As a special for crowdfunding supporters, we're offering our complete 6-week online course 'Journey to Mindful Wealth' for only $150 (valued at $297). Usually we grant a scholarship to a deserving woman for every online course sold. However, for this special, you'll be empowering other women by helping us reach our crowdfunding goals instead.
14 of 100

$1,800 or more

For Your Company or Organisation
Host a fun 'Discover your money personality' workshop with great learning outcomes for up to 15 people OR receive a customised financial wellness presentation to your group or workplace. Plus gift six (6) scholarships to our online course to recipients of your choice. Brisbane, Sydney or Melbourne - other locations possible with extra for travel costs. We'll shout your support from the rooftops if you wish - talk to us about recognition options.
3 of 12

$10,000 or more

Any amount up to
Did you know you can choose to give any amount up to $10,000? Perfect if you'd like to support our cause - just because! No need to choose any reward. And if you'd really like to give us $10,000 to use towards empowering women's financial well-being, we've got some great partnership ideas we'd love to talk to you about!
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